MLB Timeless
Topps Digital
Role: Lead Creative
Team: Samantha Bonilla, Jerad Hill. Anthony Veduci
Tasks: Web 3.0, Digital Collectables, Motion design, Blockchain, Photoshop, Illustrator, After Effects, Cinema 4D,
Element 3D, Maxon, Red Giant, Redsfift.
In a landmark collaboration with MLB and the Mantle Estate, I designed and directed the first-ever licensed 1-of-1 MLB NFT. Taking the legendary 1952 Mickey Mantle, I built an immersive 3D environment packed with curated memorabilia—shifting the industry standard from "static jpegs" to "digital experiences." The result? A 175 ETH ($470,710) hammer price on OpenSea. To wrap it all together, I developed the Topps Timeless corporate identity, establishing the visual DNA for all future heritage releases in the digital space.
"The excitement and prestige surrounding the Topps 1952 Mickey Mantle card cannot be overstated, and we're honored to see that legacy continued with this next evolution throughout the auction conclusion and value expressed by all interested bidders. One passionate fan and collector now has this piece of sports history, unique to their digital collection and sure to be highly prized for generations to come."
