Role: Lead Creative

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Team: Ally Winckler, Fredrick St. Ange, Sydney, Ryan O'leary

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Tasks: Creative direction, lead visual artist, Visual eco-system, Corporate identification, Motion design, Graphic Design, Typography, fashion design, social media. 

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Operating out of New York, I spearheaded the motion design strategy for Jackpot City, the premier US-based online casino. I directed and collaborated with a powerhouse creative team in Cape Town, South Africa, to redefine the brand’s organic social presence.

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My focus was on bringing the high-stakes energy of the casino floor to the digital screen. By crafting rhythmic, high-fidelity After Effects animations for top-tier slot titles and daily bonus features, we transformed every social post into a premium visual experience.