NFL
I was recruited by the Digital Gaming Corporation to re-brand the Betway Sportsbook Client for the American market. This included the creative direction of all Social media material including organic and paid social, influencers and sponsorship materials, Brand recognition and awareness..
BASKETBALL
My duties primarily consisted of curating a creative team, establishing a creative vision that aligned with Betways existing business goals, and overseeing the creative process.
HOCKEY
My primary objective was to concentrate on US based professional sport including MLB, NBA, NFL, NHL, PGA and Formula 1. Betway also has major sponsorships with the Chicago Bulls, Philadelphia 76ers, West Ham United, Manchester United, Arsnel FC, Athletico Madrid as well as the South African Premier League and the Springboks.
MISCILANIOUS
Creative Direction - Cinema 4D, After Effects, Photoshop, Illustrator
Year - 2023
Client - Betway.com
